Apple Privacy MMP Open Rate Calc - made by robbin

Adjusted Open Rate Calculator (Apple MPP)

This calculator estimates a possible real open rate by applying assumptions to Apple Mail opens affected by Mail Privacy Protection. Results are directional, not factual.

Emails delivered Reported open rate (%) Share of opens from Apple Mail (%)

50%

Assumed % of Apple Mail opens that are real (human)

40%

Reported opens –

Reported open rate –

Estimated real opens –

Adjusted open rate –

Learn with Robbin

Learn with Robbin

Apple Privacy MMP Open Rate Calc – made by robbin

Adjusted Open Rate Calculator (Apple MPP)